Reach thousands of people searching online and only pay when new customers call your business.
With Ingenio Pay Per Call Advertising, you can generate phone calls from highly-qualified customers who are searching online for your products and services and pay only for calls received. Whether you're a seasoned online advertiser interested in complementing an existing campaign – or a first-timer with no web presence to speak of – Ingenio Pay Per Call is a fast, easy and cost-effective way to leverage the Internet as a means to acquire new customers and grow your business.
Key Benefits
- Easy to get started – the sign up process takes about 5 minutes.
- Set your own price for what a phone lead is worth to you.
- Get ready-to-buy customers live on the phone and close leads the way you prefer.
- Pay only for calls received.
- Reach millions of search customers through the Ingenio Advertising Network which spans across multiple distribution channels that include Web search, Internet Yellow Pages, mobile search, SMS-based directory services, free directory assistance and podcasts.
Key Features
- Include up to 1,000 characters of free-form text to describe your business, as well as details like coupons, maps and payment methods.
- Pre-set hours of availability so you only get calls when you're ready to do business.
- Target your ad locally, regionally or nationally.
- Choose a category that best describes your business. If you don't see a category that fits, you can suggest a new one.
- Pay only for new customer calls. Repeat calls from the same phone number, short calls and hang ups are never charged.
- Track the effectiveness of your campaign and include real-time statistics on the number of charged and uncharged calls, average price per call and overall weekly spend.
Sample Ingenio Pay Per Call Ad on Web Search
Everyday, millions of people use search engines and directories to locate businesses or service providers in a designated geographic area. Relevant Ingenio Pay Per Call ads appear in these search results and display toll-free numbers, which forward directly to you and enable calls to be tracked for billing and reporting purposes.
Sample Ad Details Page
Consumers see your full Pay Per Call ad when they click through from the search results page. However, unlike pay-per-click
advertising, you are not charged until a potential customer calls the toll-free number.
